Cultivate Wines sub-brand

cultivatewines.com
December 2011

To your right is a Cultivate Wines brand-related site that we’re launching soon just in time for the holidays. The attention to detail on this project was paramount in executing the concept. We think it’s brilliant.

Makesmith™

makesmith.com
November 2011

Make Smith™ is operated by Steven Soria, a third generation leather craftsman based in Santa Barbara, California.

We were approached to design a site that was classic, clean and functional in the purest sense. It needed to fit with Make Smith’s brand aesthetic and voice, a “desire to be innovative and new, while reflecting on design practices from the past.” With this in mind and stunning lifestyle photography, I think we nailed it.

Website Design
Custom Wordpress CMS Development
Layout Design

Cultivate Wines

cultivatewines.com
August 2011

Another stellar project completed. It’s called Cultivate Wines, and it’s a modern and classic brand, one that is quietly at the center of a crowd where like minded individuals naturally gravitate. Expression Engine CMS helps power the innovative for-profit non-profit business model. Launched August 2011.

Website Design
Interactive Design
Visual Design
CSS3

We Quit the Plain

http://wequittheplain.com
August 2011

It’s always a pleasure to be approached with a project that fits perfectly with our design aesthetic and credo. We Quit the Plain, based from Santa Cruz and Santa Barbara, California, is a lifestyle and surf culture brand that is timeless in it’s pursuit of life. Here, we went with an editorial/publication style layout that flows with WQTP’s philosophy of sharing stories and riding waves – a simple, but true love for the experience.

Technically, the website is fully manageable with WordPress and is a huge step up from their previous blog that lacked gusto and style.

Website Design
Custom Wordpress Development
Logo/Identity Design

A Brief Interlude Project

July 2011

A collection of posters I’ve designed over the past few months. Inspired by waves, faces and sun. Prints available for purchase. Email leo@basicwebworks.com

Fable Wines

fablewines.com
July 2011

South Africa’s Fable Wines has become one of the area’s fastest growing wine. The branding and design process became a beautiful synergy of client and designer. We worked hard and are proud of what was eventually created. We hear the wine is going to be real good! Launched July 2011.

Website Design
Custom Wordpress Development
Graphic Design
jQuery
Information Architecture

The Wonderlust Journal

thewonderlustjournal.com
May 2011

In this project, Basic was hired to create a new identity and website for The Wonderlust Journal. We were in charge in the re-branding of the old Wonderlust “tumblr” style blog into a global digital and culture publication. We’re excited to not only see its growth but also its inspiring editorial posts. Enjoy.

Website Design
Logo/Identity Design
Custom Wordpress Development
Visual Design

Direct Relief International

November 2010

I was asked by DRI’s project directors to design their official Haiti Earthquake Response presentation that would be used organization-wide and in the press. They needed something simple and easy to understand that would explain their organizations role in helping the victims of the earthquake and also what they’re doing currently to help the community as a whole. Using strong typography and custom infographics, this presentation turned out buttery.

Keynote Presentation
PDF Slideshow

The Agency of Vision & Movement

theavm.com
October 2010

Re-launched in collaboration with the great, Seth Epstein of The AVM and Groop. I’m honored to be working with such a creative on some upcoming projects.

Website Design
Custom Wordpress Development
Visual Design

Other stuff

More inspiration
January 2010

A combination of identities, print material that has been designed for clients and otherwise. Enjoy.

Concepts
Dreams
Brief Interludes